Saturday, April 12, 2008

Will 'Jalsa' beat 'Pokiri'

The film Pokiri was one of the biggest hits in the history of Indian cinema. The film broke several records set over 75 years in the Telugu cinema industry. Pokiri stars Prince 'Super Star' Mahesh Babu and Ileana in the lead roles.The superb screenplay and slick direction by Puri Jagannath and the excellent on screen chemistry between Mahesh Babu and Ileana worked wonders for the film at the box office. Mani Sarma's melodious musical score was also another big plus for the film.

On the other hand Pawan Kalyan's Jalsa was released with a lot of hype. The high level media publicity across all channels, print, electronic and outdoor meant that the film would garner record opening collections of 7.67 cr on 1st day. The film directed by Trivikram Srinivas had many star billings. The film boasts of three heroines, Ileana, Parvathi Melton and Kamailini Mukherjee. Devi Sree Prasad's music is another big asset that went into building up the hype for the film. The audio was a super hit.It remains to be seen how far Jalsa can catch the attention of the audience. The film has been released in a record 1000 theaters and the first week collections alone have already touched 21 crore. Will it cross Pokiri all together and set new record? Discuss.

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